Solutions

Engine Yard Solutions for Social Apps

Businesses are increasingly utilizing social applications to create powerful two-way relationships with their users, and usage of these applications is exploding. Social integration adds a dynamic and relevant experience for end-users that helps build loyalty, increases engagement and helps establish a community around your business.

Using the Engine Yard PaaS to deliver social experiences has a variety of advantages:

Get to Market Faster

Companies developing social apps want them up and running yesterday so they can effectively engage their users today. Using the Engine Yard PaaS empowers companies to focus on the actual application and not on the infrastructure supporting that app. Engine Yard takes care of the application environment so your developers can rapidly build, deploy and improve your social applications.

Massively Scalable

Successful social applications experience rapid explosion of usage, especially when they go viral. This can place great demands on the infrastructure supporting these applications. With Engine Yard you get the benefit of a great scaling mechanism developed by experts over time and in response to the needs of thousands of customers. When its time to scale, you can provision new load-balanced instances, consistently and painlessly, with just a few clicks in our easy to use dashboard.

Highly Configurable

Social engagement is a relatively new concept for many businesses, and there are lots of different ways that businesses are approaching it. Engaging with your customers may require integration with a range of third party services or internal systems, and in developing a social application a developer may need a fair amount of control over the underlying software platform. Engine Yard provides the flexibility to support highly personalized environments while still enabling you to focus on innovation by offloading maintenance of the underlying infrastructure.

Expertise & Service

If your application suffers downtime and delivers poor performance, engagement with your users will suffer. Real world experience with thousands of production customers enables Engine Yard to provide deep expertise and service if developers have any questions or issues with their social applications. An organization can focus on developing social applications and growing its community while having confidence that the back-end environment is being maintained by experts – and if they have any questions or issues Engine Yard is available to assist their team!